Power BI: Free vs Pro vs Premium

Is the enterprise version of Microsoft BI, provides dedicated cloud resourced, advanced analytics and enhanced scalability. Power BI Premium is designed for large enterprises with hundreds to thousands of report viewers (as report consumers do not require a pro-licenses). This is tailored for data driven departments, who constantly need the latest data available allowing up to 48 auto data refreshes a day.

It’s capable of managing large datasets and storage, with storage up 100GB per dataset, and a total storage of 100TB per capacity. Critically it also enables you unlock the power of AI with AutoML which applies machine learning models to your data, sentiment analysis, image recognition and an AI assistant.

What sets Premium apart?

• Higher capacity: Datasets can scale up to 400 GB (compared to Pro’s 1 GB), which means you can work with much larger models without compromise.

• More frequent refreshes: Up to 48 times per day, so your data stays near real-time, even in complex environments.

• AI and advanced analytics: You unlock features like AutoML, cognitive services, and the ability to use Python and R scripts directly inside reports.

• Paginated reports: For pixel-perfect documents, invoices, and print-ready layouts.

• Dedicated capacity: Premium can be licensed per user or by capacity, meaning you get dedicated resources and performance benefits—especially useful for heavy or high-traffic workloads.

Large Enterprise Businesses.

Companies with data scientists.

Multi-location businesses.